In episode 65 of The Content Strategy Experts podcast, Elizabeth Patterson and Bill Swallow talk about the need for a localization strategy.
“There may be things you’re writing in your source content that you don’t want literally translated. In many cases, there are stark cultural differences between one location and another. Writing something at all may be inappropriate for another audience.”
—Bill Swallow
Scriptorium’s approach to content strategy is based on management consulting…
Do you need to supply translated content? Use this hierarchy of localization…
retyl Kinsey and Bill Swallow continue their discussion from episode 61 and…
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